Call us: 01332 864895
Phone icon

Request a Call Back


    Worldwide Label News – Customised Oreo Packaging


    Oreo Colorfilled_ Snow Single

    For the US Holiday season, Oreo are allowing customers to customise their own packaging online or on their mobile. Consumers can add colour, graphics and the recipients name. Each custom label is printed using a HP Indigo WS6800 digital label press. This follows in the footsteps of the customised Coca-Cola labels and could possibly influence other brands to follow suit.

    Each custom Colorfilled pack is priced at $10 — with $5 nationwide shipping for each order — and while the ways you can colour are limitless, the packs are not, and they’re only available while supplies last.

    The campaign is “ the first step in a larger e-commerce and customization strategy.” The company is working toward growing it’s e-commerce revenue to $1 billion by 2020.

     

    Positive ID Labells obviously thrives on providing labels for our customers. All of our labelling systems are supported by our own labelling manufacturing capability, ranging from as few as 5,000 to as many as 5,000,000 labels… and all at competitive prices.

    To find out more information don’t hesitate to contact us via our telephone number or the contact form below.

    Call us on 01332 864895. 







      Include the product you are enquiring about

      I authorise the collection and secure storage of the personal information submitted in this form in accordance with Positive ID Labels GDPR Compliant Privacy Policy.

      We will retain data submitted in this form securely and use it to discuss your enquiry over the phone or via email. We will use it only to discuss your enquiry with you and delete it after your enquiry has been addressed. We will not disclose it to any third party and will not use it for any other marketing purposes (unless you opt-in below). You can request we delete this information at any time. Your statutory rights under GDPR are unaffected.

      Click here to review the Privacy Policy and/or contact us to exercise your GDPR rights at any time.

      I would like to receive offers and updates from time to time.

      We operate occasional special offers and marketing campaigns (perhaps 3-5 emails per year). You can unsubscribe or withdraw consent at any time by emailing us or using any contact form on the website.