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Direct Thermal Labels – Quick Turnarounds Bring Loyalty


On Wednesday 25th Jan at about 12 o’clock we got an enquiry for some Direct Thermal labels from a potential customer in Scotland.

After offering our quotation, the customer explained that their existing supplier had let them down and they urgently needed a supply of direct thermal labels by next day – Thursday.

Thanks to our efforts, the customer received the goods next day. The customer was delighted by the whole experience of dealing with us and commented:

I will be transferring all of my labelling requirements to Positive ID as a result of their fast and professional service. Not only do they offer good value, but also fantastic customer service and the direct thermal labels worked a treat!

Commenting on the order, John Mayers Managing Director said:

We pride ourselves on our service and flexibility. We are a relatively small company but more importantly, we are a flexible company and are able to adjust to our customer’s needs. In this case, we reviewed the workload in the factory and re-ordered the work schedule to slot this job for direct thermal labels in.

Running a company is always a challenge and it is fairly common for us to receive calls where customers need quick results due to overlooking a small matter such as the whether they have adequate labels in stock. It is a bit disruptive of course but the rewards of helping a customer out of the mire is payment in itself. We know our own competition can be mercenary about it and charge a surcharge but this is something we avoid.

We know the value of a long term relationship with our customers and by opening the account in this way, I hope we can retain this relationship for a lot longer yet.

To find out more about direct thermal labels or any other labelling needs, call us on 01332 864895 or fill in the contact form below:
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Expert Label Advice: Call 01332 864895